Samsung Electronics has been appreciated for its market leadership and excellence with its technical expertise and leading innovation. In a report by the market research firm Omdia, Samsung once again succeeded to get the top position in the global TV market in 2022. And by doing so, it is the 17th year in a row, the firm has ranked first in the TV industry. The accomplishment demonstrates the company’s commitment to an exclusive and premium viewing experience.
Also, by categorizing its premium product lineup. Samsung has maintained its unparalleled leadership in the TV industry for an impressive 17 years. It demonstrates best through its Neo QLED lineup. In 2022, Samsung sold a stunning 9.65 million units of QLED and Neo QLED TVs. And by achieving this, it brings the cumulative sales to 35 million units since its launch in 2017. Alternatively, the South Korean tech firm also dominated the widespread TV market segment in 2022. Moving ahead, the premium TV market is priced over $2,500, it subsequently holds on to the biggest market share by revenue at 48.6%.
“Our track record of industry leadership over the past 17 years was made possible by our consumers’ continued loyalty and trust in our products,” said Cheolgi Kim, Executive Vice President of Visual Display Business at Samsung Electronics. “We will continue to pave the path to create the most premium device experiences that go beyond premium picture quality.”
Leadership in the TV market consistently for 17 years
Samsung’s have their leadership in the TV market consistently for 17 years. This proves the company’s commitment in order to bring most innovative products with consumer oriented design and enhanced user experiences. While it continous to bring groundbreaking techs to consumers by launching its first LED TV in 2009 and smart TV in 2011 respectively. And thus holding the market leadership in the market throughtout each of those launches.
Samsung seamlessly push the limits of picture quality and innovation by coming up with the products with the most recent technologies as well. In 2017, Samsung introduced the term “next-generation display” by lanched its first QLED TV. The same make use of quantum dot technology in order to achieve 100 percent color volume for the very first time in industry. Moving ahead in 2018, the company brought invntive QLED 8K. The same followed by the Quantum Mini LED-backed Neo QLED and the self-illuminating MICRO LED in 2021.
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