Samsung has officially announced that Harald Böhner has now taken over the position of Head of Sales at Samsung Hausgeräte in Germany.
He needs to manage the household appliance business. This includes sales responsibility for the installation area – a sign of the increasing relevance of this business segment as a strategic growth area.
The sales professional is therefore responsible for the overall management of household appliance retail sales with key account management and field service as well as the separately operating built-in sales team.
Harald Böhner has known Samsung’s home appliance business for more than 12 years in various management roles: from product management to retail marketing to sales.