Samsung on-paper agreed to acquire Oxford Semantic Technologies

UK startup specializing in knowledge graph technology

On July 18, Samsung said that it agreed to acquire Oxford Semantic Technologies, a British startup specialising in technology that can be used for more sophisticated artificial intelligence (AI) applications.

For now, the deal price is still unknown.

Knowledge graph technology stores information as an interconnected web of related ideas and process data in a manner similar to how humans acquire, remember, recall and reason over knowledge. By integrating and connecting data, this technology enhances the understanding of how people use a product or service and enables rapid information retrieval and recommendation. As such, it is considered one of the key technologies for realizing more sophisticated and personalized AI solutions.

Official Statement

“We are delighted to be working with Samsung,” said Peter Crocker, CEO of Oxford Semantic Technologies. “By integrating Samsung’s expertise in user experience and data with our advanced knowledge graph and reasoning technology, we will provide Samsung’s customers with even more sophisticated personalization. In addition, developing RDFox with Samsung, and being part of the larger group, will provide all of our clients with an even better product, service and support.”

“As global consumers realize their growing need for more personalized AI experiences, the acquisition of Oxford Semantic Technologies will further boost Samsung’s strong capabilities in knowledge engineering,” said Paul Kyungwhoon Cheun, Head of Samsung Research and CTO of Samsung Electronics. “This acquisition is another important step forward as we strive to deliver tailor-made AI experiences built upon our hallmark technological innovation.”

Samsung Oxford Semantic Technologies deal

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