Samsung officially showcased its latest home appliance lineup at the press conference held in the global launch event, ‘Welcome to ‘BESPOKE AI,’ which takes place in three locations — Seoul, Paris and New York City.
Jong-Hee (JH) Han, Vice Chairman, CEO and Head of Device eXperience (DX) Division at Samsung Electronics, kicked off the marathon of events by opening the media event at the Seoul ‘Welcome to BESPOKE AI’ by describing how Samsung home appliances not only perform well with the usual tasks but can do more than previously imagined with AI applied. Especially with screens added to the refrigerator, induction range and laundry machine, Bespoke appliances become a platform for entertainment, as well as an easy-to-access control hub for other connected Samsung appliances through SmartThings.
With built-in Wi-Fi, internal cameras, AI chips and compatibility with the SmartThings application, Samsung’s latest Bespoke AI appliances come with enhanced features and connectivity to lay the foundation for a truly smart home.
The AI Home includes 3D Map View, a feature that provides users with a full 3D view of the house, allowing them to easily locate all the appliances that are connected and control them.
The Seoul ‘BESPOKE AI’ event started off with the biggest lineup among the three locations with 14 new products including: the Bespoke French Door Refrigerator with AI Family Hub™+, Bespoke Infinite Induction Line, Bespoke AI Laundry Combo™, Bespoke Jet Bot Combo™ AI, Bespoke Jet AI™, Bespoke Cube™ Air Infinite Line, the new 2024 4-Door refrigerator incorporating peltier technology and more.