An extremely delicate and light in a way that seems not to be of this world is Samsung’s Newest Virtual Avatar. This seems far from, an out-of-this-world Whimsical Employee for Samsung. This whimsical creature became a top-secret engineer at Samsung. This helps the company develop innovative technologies that inspire both empower users and creativity. This alien, known as G∙NUSMAS, is a new virtual avatar coming soon to Samsung.
Appealing Avatar of G∙NUSMAS:
In a sense for a new mascot, the company decides on a new trademark. Must meet the appearance on the virtual face of this alien, known as G∙NUSMAS. We can see Samsung’s latest virtual creation official routing of a small, blue alien with large, bready eyes. The idea for G∙NUSMAS came from a joke that people make whenever Samsung releases a new, unique product — that Samsung must have hired an alien being to design and develop its innovative technologies.
The Chief Marketing Officer and Head of Global Marketing at Samsung Electronics, YH Lee said, “Borrowing an idea from an Internet meme, which shows customers’ affectionate interest in Samsung Electronics, a friendly and pleasant avatar has come out into the world,” G∙NUSMAS especially incorporated to connect with younger generations, specifically Millennial and Generation Z (MZ) consumers.
The name ‘G∙NUSMAS’ is ‘Samsung’ spelled backward. It’s the home planet of Nowus-129, a planet 100 million light years away from Earth. It is also a reference to the address of the company’s headquarters, 129 Suwon in South Korea, spelled backward.
Also read: Samsung sold nearly 92.6 million units of TVs
Samsung is way ahead while mapping a series of short-form videos that expand the story behind G∙NUSMAS, starting with its birth and fortuitous arrival on our planet. Going along and watch G∙NUSMAS’ journey as it works, plays, and has a variety of experiences at Samsung’s headquarters. G∙NUSMAS’ bright and cheerful personality will shine through the videos. As it sings, dances, and interacts with a variety of Samsung devices, from leaping around on a monitor to dancing on the screen of a device.
The addresses Via Samsung Newsroom, that the new avatar G∙NUSMAS will be debuted at IFA 2022. and G∙NUSMAS’ story will be released across Samsung’s social media channels. Channels such as YouTube and Facebook, as well as through Samsung.com on September 2. The fans are awaiting to see it virtually as a company encounter that customers can communicate with G∙NUSMAS through social media, the metaverse, and other digital channels.
Wrapping up…
Therefore, must you imagine how it will be, a fascinating avatar seems some like Bollywood’s “Jaadu” character. What do you say how can relate this, and with whom? Elated to know all are your opinions and views related to G∙NUSMAS. Do dump me comment box also stay tuned via @Samnews24…
